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Principle: When everyone Zigs, Zag. Standing Out in a “War Cry World”
Anyone else suffering from “inspirational fatigue”?
I feel like half the posts in groups & on profiles are long ranting battle cries designed to get you all riled up… I mean, I get it… but like, if everything is hyperbole then nothing stands out as especially important.
These days I’m just stoked if someone posts something tastefully simple yet profound…
Like… “It’s not always about doing things better, sometimes it’s about doing better things…” — Stuff like that really appeals to me in its depth & simplicity.
I’m sure there’s a more profound marketing lesson here to be explored in-depth, but in the interest of not turning this post into a “battle cry rant” I’m just gonna leave it with this…
When everyone zigs – zag.
Put simply ~ There are more ways to stand out then hyperbolic emotional appeal. Appeal to the other side of the spectrum and you might just find yourself a new audience that’s hungry for a change of tone.
How To Write Copy That ACTUALLY Sells... Tap Here
ATTENTION In the first 4 methods I’ll break down several insane ways to brainstorm attention-grabbing content that pulls your reader into your orbit.
BANNER BLINDNESS BUSTER Keywords you can use to take a browser out of their hypnotic state so they can actively pay attention to your message.
SOCIAL STRATEGY A caveman strategy you can use to place yourself at the head of the pack when it comes to authority and social proof.
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How To Write Copy That ACTUALLY Sells... Tap Here 🔐
✅ ATTENTION In the first 4 methods I’ll break down several insane ways to brainstorm attention-grabbing content that pulls your reader into your orbit
✅ BANNER BLINDNESS BUSTER Keywords you can use to take a browser out of their hypnotic state so they can actively pay attention to your message.
✅ SOCIAL STRATEGY A caveman strategy you can use to place yourself at the head of the pack when it comes to authority and social proof.
Save Today...
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