Advertising Executive Albert Lasker Recounts Meeting Copywriter John E. Kennedy in 1905 – Source: The Lasker Papers

I had been a partner in the firm for about a year, and I was sitting in Mr. Thomas’ office one day. We were in the Trude building on the corner of Randolph and Wabash, where Marshall Field & Co. is now. I was sitting in Mr. Thomas’ office when a note was handed to … Quick View

The Founding Fathers of Copywriting, Copywriters Podcast with David Garfinkel & Guest Sean Vosler

Does the history of copywriting matter? What hidden gems might we uncover while we explore the murky depths of the past? Great conversation with David Garfinkel on the Copywriters Podcast! Quick View